Open access
NEW NEW MEDIA – MULTITASKING – SPACE OF FLOW
Bogdan ZELER1
Media in Transition Process
Publication language: Polish
Journal article
Transformations No. 1-2 (76-77) 2013, Publication date: 30 May 2013
Abstract This paper is about the problem of the behavior of new new media’s users, using the term proposed by Paul Levinson. This phenomenon is called , by other researchers, social media, Web 2.0 or the art of shielding. Examples of such behavior common in network societies are bloggers activities, Wikipedia editors, Facebook and Twitter users, Second Life players etc. One of the core competencies that characterizes this type of action is multitasking. Users of this type of media at the same time are listening to music, sending text messages and emailing, using instant messaging, watching videos, etc. The day that is measured by participators activity in such communication type has 40 hours instead of 24. The second characteristic behavior in the new new media comes from a fact noticed by Manuel Castells. With the changes of participation in the world of communication the anthropological space is also changing and communication replaces space-time coordination. The place of the space is being replaced with the space of flow. This paper presents the analysis of these conditions and their impact on activities undertaken by social media users.
Instytut Nauk o Kulturze i Studiów Interdyscyplinarnych, Uniwersytet Śląski w Katowicach
E-mail: bogdanzeler@gazeta.pl